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HomeMy WebLinkAbout06_28_17 Special Events Ad Hoc Committee Meeting Minutes - Approved City of Colleyville Page 1 City of Colleyville Colleyville Special Events Ad Hoc Committee Minutes City Hall 100 Main Street Colleyville, Texas 76034 817.503.1000 www.colleyville.com Wednesday, June 28, 2017 6:00 p.m. Colleyville Library – 2nd Floor 110 Main Street 1. CALL TO ORDER Chair Rich Hendler called the Colleyville Special Events Ad Hoc Committee meeting to order on Wednesday, June 28, 2017, at 6:04 p.m. ROLL CALL: Chair Rich Hendler and members Laurie Crisci, James Gulizia, Amy Redfearn, Cheryl Searle, and Elizabeth Zeitlin; Council Member George Dodson, City Manager Jerry Ducay, Marketing /Communications Coordinator Dustin Dangli, Fire Chief Brian Riley, Library & Recreation Director Mary Rodne, and Administrative Assistant Kristi Isbell Absent: Chris Putnam 2. REGULAR AGENDA ITEMS 2a Introduction of Committee Members Chair Rich Hendler invited board members and staff to introduce themselves and provide a description of their previous involvement or interest in special events. Council Member George Dodson explained that the goal of City Council, with the creation of this committee, was to have citizen involvement, consider new ideas, and discuss possible events to be added for community enjoyment. 2b Overview of Current City Special Events Library and Recreation Director Mary Rodne provided an overview of the current events sponsored by the City of Colleyville. Rodne stated that the purpose of offering special events was to: bring community together, enhance city-wide spirit and pride, promote economic development, promote department programs, and to celebrate holidays. Rodne provided details on the eight events hosted by specific City departments and the four events currently hosted by the City including the Old Tyme Barbecue; Red, White & Sousa; Haunted Trail Fest; and, the Christmas Tree Lighting Celebration. Rodne provided information and estimated costs on the following proposed events: Movies in the Village, Farmer’s Market, Concerts in the Village, and a Fine Arts Fair. City Manager Jerry Ducay added that some events may generate a revenue stream Colleyville Special Events Ad Hoc Committee Agenda June 28, 2017 City of Colleyville Page 2 from vendor fees, which would offset costs, and that any necessary land improvements would be shared by all events. 2c Evaluation and Discussion of Current and Future Events Discussion ensued regarding future events. Members unanimously agreed that Movies in the Village would be an affordable and popular event for the community. Regarding a Farmer’s Market, Elizabeth Zeitlin expressed desire to include products from local groups or organizations. Cheryl Searle stated she does not want to negatively impact our local grocers and agreed with the idea of including local grocers as a vendor. Amy Redfearn suggested the combination of two events and discussion ensued regarding the benefit of combining a Farmers Market, Fine Arts Fair, and/or live music. Hendler added that the event could include elements of Colleyville ’s history, and referenced the dairy farm, railroad, and agricultural past. Rodne requested direction on which other events, in addition to Movies in the Village, to pursue for the near future. Searle stated that, based on discussion, it seemed few members were interested in the idea of Concerts in the Village. Searle added that a stand-alone concert would need to include a high quality artist and it would be better to add a musician to one of the other events. James Gulizia stated that diversifying the event, with a combination of attractions, could broaden the appeal to a larger audience. Discussion ensued regarding timing and frequency of the events. Ducay explained that, in event planning, there would always be a need to make adjustments in timing and frequency. Ducay stated that an event, such as the Farmers Market, held on successive weeks for a short period of time is less confusing than hosting the event one weekend a month. Elizabeth Zeitlin stated that we should proceed with the plan of hosting a movie event in the very near future. Dodson added that a Farmer’s Market would involve more research and not be easy to plan for near future. Chair Rich Hendler questioned the committee on what to plan for the next meeting and how to plan financially for the events. Ducay suggested that members reach a consensus on the feasibility of two events for fall and a Farmer’s Market for the spring and could seek City Council approval for an increase in the current Special Events budget or earmark an amount for Special Events expansion. Rodne stated that she would provide more details on movie events including dates costs, proposed dates, and movie selection. Hendler stated that he would get more information on the Grapevine Farmer’s Market. Zeitlin stated that she would get more information on a Fine Arts Fair. Colleyville Special Events Ad Hoc Committee Agenda June 28, 2017 City of Colleyville Page 3 3. ADJOURNMENT The Committee agreed to meet on either July 26, 2017 or August 2, 2017 and an email would be sent requesting availability. The meeting adjourned at 7:26 p.m. APPROVED BY A VOTE OF 6 AYES, 0 NAYS, AND 0 ABSTENTIONS ON THIS THE 2nd DAY OF August, 2017. Minutes taken and prepared by: Kristi Isbell Administrative Assistant